Whenever I go out to give a presentation on publicity at an NSA Chapter or other association meeting, I quote two great speakers.
One is Alan Weiss, who says “It’s better to be in front of 500 people who are your target market, than it is 500,000 people who aren’t going to hire you!” Alan preaches what PR/PR practices.
The other is Ed Rigsbee, who has made a very successful career out of marketing his content to associations and converting those placements into speaking engagements. Ed practices what PR/PR preaches.
Now you can learn Ed’s methods directly from the source. Ed is holding one of his semi-annual Selling to Associations Intensive Workshop in Las Vegas at the Mirage this November. He only lets in eight (8) people at an Intensive, so go here to book your reservations: https://www.sellingtoassociations.com/las-vegas-intensives
PR/PR and Ed have always had a great relationship. PR/PR is a big supporter of the Cigar PEG and Ed always does so much good work for NSA through that organization, we’re happy to help spread the word about his Intensive(s).
But, frankly, the main reason is the very kind gesture Ed always makes at the end of one of his presentations on Selling to Associations. At the end of the presentation, Ed says something along the lines of, “and, if you’re too lazy to do all this yourself, call Russell at PR/PR to do it for you!” Thanks, Ed!
Don’t you be too lazy and miss this opportunity.
Russell, thanks so much for your kind words. Ed