PR/PR is a full-service boutique publicity agency specializing in professional speakers, consultants, and non-fiction authors. We place our clients in front of their target audience through print media and online sources.

Happy Thanksgiving from PR/PR

So the holiday season has officially kicked into high-gear (although I feel like I began seeing Christmas decorations in my peripheral back in August, but this may just be a personal problem.)  With Thanksgiving a day away, I’ve decided to mix things up a bit: I present to you a comprehensive list of things that we at PR/PR are thankful…

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Communication is King

The manner in which you communicate can transcend gaps and torch bridges.  Interpersonal communication is an integral facet of corporate life; it is the difference between lost contacts and signed contracts, and effective communication in every level of your operation should be your first-step to ensuring quarters in the black.   Whether it’s timely client follow-up calls or confirming that your…

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Avoiding the Pitfalls of Verbal Gaffes

Verbal gaffes can sink your efforts like a lead balloon.  There’s nothing that spells ‘ineptitude’ like misspeak, factually or politically incorrect statements, or as President Barack Obama and French President Nikolas Sarkozy experienced this week – getting caught making disconcerting remarks on a live microphone.   It can take what feels like eons to construct a profitable career and mere seconds…

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Print Media: The Bastion of Publicity

We’ve all heard The Buggles song, Video Killed the Radio Star, but in the world of PR: have radio and television killed the value of print media?  Do the benefits of voice and facial recognition across radio waves and TV tubes dilute the worth of name branding and article placement in newspapers and magazines?  The immediate answer can be summed…

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Twitter: Your Customer Service Renaissance

Outstanding customer service recruits and retains business.  There’s nothing like walking into a convenience store and an associate greeting you by name; your regular purchases already at the counter waiting for you.  In the interpersonal disconnect that exists in the world of emails and text messages, a sterling level of customer service may be difficult to come by as opposed…

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Find Your Audience and Stick to It

As a self-proclaimed product of the ‘MTV-generation’ I vividly remember Everclear’s album So Much for the Afterglow dominating the airwaves in the mid-nineties.  The band’s infectious take on radio-friendly alternative rock music was inescapable; you simply heard it everywhere.  The smash lead-single Everything to Everyone propelled the group to superstardom, and provided a musical commentary on people-pleasing and spreading yourself…

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