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Author Archive for Carter Breazeale – Page 51

The New Year is Upon Us!

Happy New Year! With a new year come new opportunities for success. New opportunities for professional growth, rekindling interpersonal relationships—a clean slate to refocus all of your efforts to make the next twelve months the best that they can be. From PR/PR, we wish you a safe, prosperous and happy 2015.

Merry Christmas from PR/PR!

Merry Christmas! Wishing the best to you and yours this holiday season. Be safe, try to take it easy on the eggnog, and enjoy the time with your friends and family.

Biggest Social Media Moments of 2014

The World Cup: According to Facebook metrics, The World Cup garnered the most social media discussion ever, with over one billion interactions regarding the event. There certainly wasn’t a shortage of online conversation stateside, as masses descended upon viewing parties throughout the country to cheer on the U.S. Men’s National Team.

Ellen’s Selfie: The “selfie heard ‘round the world” was a huge moment for social media in 2014. Ellen’s star-studded selfie at the Oscars, featuring the likes of Jennifer Lawrence, Bradley Cooper and Brad Pitt was retweeted over 3 million times in 24 hours. The news that it was virtually a commercial for Samsung diluted its impact a bit—but it was one of the most talked-about moments of the year.

#BreakTheInternet: Kim Kardashian’s NSFW photos from Paper magazine certainly generated a lot of conversation. I’m not sure it broke the internet, but for about a week straight it seemed each and every website featured the photos or commentary about them.

Leaks: 2014 was the year of the leak. From the release of celebrity photos to the recent hack-and-leak of Sony resulting in unreleased movies hitting pirate forums and private emails between execs and actors hitting the web, 2014 has made all of us rethink online privacy.

The Ice Bucket Challenge: 2014’s “Harlem Shake”—but for a good cause. Newsfeeds were consistently filled with friends and family dumping buckets of ice water over their heads in support of ALS research. The viral trend raised over $115 million.

The Mars Countdown Begins

When historians look back on the years that yielded the most monumental scientific impact, they will certainly earmark 2014 as one that laid the framework for the future discovery. About a month ago, the European Space Agency landed its Rosetta spacecraft on a comet, and just last week NASA successfully launched Orion, the vehicle that will hopefully send man to Mars.

As a Florida resident, the space program is a pivotal cog in our culture and economy. But with the shuttle program coming to a close in 2011 combined with a bevy of federal budget cuts to NASA, thousands of Floridians were left without work, and future space exploration was left in a state of flux.

Scientists and celebrity-scientists alike petitioned the White House to refrain from further budget cutbacks to the agency, citing the importance of space missions to the field of science and humanity at-large. It appears Bill Nye’s urging has worked. A program that was seemingly heading down the path to relative obscurity has surged back, from high-profile missions such as the Curiosity rover landing on Mars in 2012 to spaceflight newcomers such as SpaceX building the rockets and capsules of the future, NASA is alive and as active as any time in its history.

The Orion spacecraft, launched successfully last Friday after numerous weather delays, may prove to be NASA’s most ambitious and greatest endeavor to date. The Orion program was designed with the ultimate objective: human footsteps on The Red Planet. We are many, many years away from that dream becoming reality, but with the agency’s concerted strides and sufficient funding from the federal government, it may not be as far off as we all imagine.

Black Friday Backfire?

Black Friday shopping has been a hot-button issue around many Thanksgiving tables since it became the requisite ode to consumerism, but the debate this year seemed more heated than holiday seasons past. With a handful of companies extending their Black Friday sales into Thanksgiving and forcing many employees to work, the dinner conversation of upcoming deals turned into an ethical and moral discussion of valuing dollars over family.

It appears those on the side of preserving family time have won.

Initial reports are showing an 11% decline in Black Friday shopping this season, with many deciding to avoid malls and shopping centers like the plague. The mere existence of websites like Black Friday Death Count is enough to dissuade individuals from risking their lives for discount blenders, but aside from the physical danger and mental distress of racing through a K-Mart like a maniac, society seems to be coming to terms with the sheer ridiculousness of Black Friday.

We’ve all seen the pictures and read the stories. Tent-cities erected days in advance on storefront sidewalks. People selling their places in line for hundreds—and sometimes thousands—of dollars. Shoppers accosted in parking lots for their newly purchased merchandise. During a time of year that puts an emphasis on gratitude, family and giving, Black Friday is the mess in the living room that the cat dragged in.

And judging by the numbers, many people have simply had enough.

Of course, the funeral dirges for Black Friday may merely be a statistical anomaly as many have taken to Cyber Monday for their deals—and personal safety—, but with more and more corporations pushing shopping discounts into Thanksgiving and requiring stores to stay open, it seems to me that they’ve overplayed their hand in the name of profit. Potential customers are becoming turned-off by this uninhibited display of commercialism, and choosing instead to enjoy time with their loved ones as opposed to risking life-and-limb to save $15 dollars on a waffle iron.