PR/PR Public Relations » Publicity Tips

When to Start Your Publicity

Rick Dudnick — Wed, 20 May 2009 18:38:23 +0000

Authors, experts, speakers and professionals should start their publicity campaign ahead of time to build up a buzz; if you have a book, start your publicity eight months before, if possible. People need to see your name several times to make it stick. – www.prpr.net

People Need to See Your Name

Rick Dudnick — Fri, 15 May 2009 19:06:19 +0000

You won’t get famous from one hit. You have to be in many magazines, month after month, so people see your name over and over – www.prpr.net

News Release Tip

Rick Dudnick — Mon, 11 May 2009 19:57:00 +0000

A news release should begin with the most compelling point and an op-ed piece should begin with the most vital conclusion. – www.prpr.net

Interview Tip

Rick Dudnick — Wed, 06 May 2009 14:00:05 +0000

When interviewed, give good quotes. Use simple, declarative sentences and concrete images and don’t go off on tangents. www.prpr.net

Developing a Winning Hook

Rick Dudnick — Mon, 04 May 2009 16:32:33 +0000

A vital aspect of a winning hook is newsworthiness. To show up on the news, you must be a consumer of news. – www.prpr.net

Contribute Unique Angles

Rick Dudnick — Fri, 01 May 2009 14:45:52 +0000

At end of interviews, ask about other stories reporter is covering. Explain how you can contribute and offer a unique angle – www.prpr.net

Book Author Tip

Rick Dudnick — Wed, 29 Apr 2009 18:57:07 +0000

If you’ve written a book on the subject you’re being interviewed about, offer to send it. This will help them learn about it – www.prpr.net

Website Publicity Tips

Rick Dudnick — Mon, 20 Apr 2009 15:27:50 +0000

Put links to your Web site everywhere such as business cards, radio spots, TV commercials and e-mail signatures. – www.prpr.net

Publicity Etiquette

Rick Dudnick — Mon, 13 Apr 2009 13:02:48 +0000

Tip: No matter how curious you are, never ask a reporter to show you the story before it goes on their air or in print.

Media Tip

Rick Dudnick — Wed, 08 Apr 2009 14:08:55 +0000

Let the editor/reporter know how you can increase their ratings. Tell them how you can solve the problems of their audience – www.prpr.net